What We Do

What We Do

Welcome to our website. If you are interested then let us tell you a little bit more about what we do …

We are far more than just a golf website and are dedicated to both developing our own and searching out only high performance golf products. We offer a carefully selected range of products and test absolutely every product rigorously before we agree to sell it. Our commitment is that we would never sell a product that we would not use ourselves, and will only sell products that we believe represent good value.

It all started when we were really focused on improving our game, and after a number of video lessons we really benefitted from being able to see our swing and understand exactly what it was doing. We continued to video our swing using our iPhones, but we just couldn't do it easily enough without having to have someone stand behind us with our phones. As this wasn't always possible, and the person also tended to get a little bored, we decided to look for a golf aid that could do this job for us. There were a few out there, but nothing that was particularly easy to use, or gave us the sort of swing footage we needed and wanted.

As a result we decided to develop a product ourselves, and began working with an award winning product design company. After 18 months of research, trial and error and prototypes and testing, we finally put the finishing touches to the FOCAL GOLF Swing Recording Aid. The feedback from golfers all over the world has been incredibly positive, and if you view our Twitter page @focalgolf, you will see what golfers think of our product.

From this we decided that as we absolutely loved being involved in golf we would also try and give something back to aspiring golfers so we sponsor a number of young and aspiring Pro’s, all hoping to make it to the main tour. The team also act as product testers, and offer us genuine and honest feedback on all products to help us decide if we should sell them.

So whether you are looking to improve your game or find new and exciting clothing brands that offer exceptional performance or set you apart on the fairway and in the bar afterwards, we aim to seek out and provide an exciting range of new products and brands.